With the growing number of ad-fraud, cookie-blockers, Omni-channel marketing, 100+ ad techs, and big data – you must ensure that your online marketing mix is optimized for success. Unfortunately, marketers are struggling to see a worthwhile ROI in their online and offline marketing mix.
- What is the secret sauce of the most effective marketing mix optimizers?
- How to analyze and understand data, and find patterns that have actionable marketing value.
- How to make your marketing more effective with traditional 4Ps, and the new 5th P?
- What are the core elements of the most powerful marketing mix and digital attribution measurement systems?
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